How to Install Facebook Remarketing/Retargeting Pixel in WordPress

How to Install Facebook Remarketing/Retargeting Pixel in WordPress
Mildred Sherman

Facebook Pixel is part of Facebook’s advertising platform. Everyone with a Facebook account had access to this platform. To get it login to Facebook and select the Ads Manager. This will either be on the right under Favorites or in the down arrow drop-down menu under Manage Ads. In the Facebook Ads Manager select Tools and then Pixels. Next, click on the button that says Create a Pixel. This will give you the code you need to place into the header of your website.

Christie Morgan

Now Facebook will ask you which website audience you want to target. You can choose all website visitors, people who visit specific pages, people who don’t visit specific pages, and so on. You can also create custom combinations.

How to install Facebook remarketing retargeting pixel in WordPress
Annie Bowen

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